Developing and maintaining a strong network is key to building profitable relationships, and remains a vital component in any successful business.
We work with our manufacturers to ensure they receive informative feedback on their sales efforts to builders, and we counsel manufacturers, so they have an ongoing structure in place to maintain relationships.
Builder Partnerships represents over 1400 homebuilders throughout the US and Canada. As of July 2019, building more than 158,000 homes for a total of $57+ billion in annual home sales. We have direct, positive relationships with all our members, many of whom you may not have access to through your existing distribution channels. By working with Builder Partnerships, you will be able to reach these builders directly. With the communication channels established through our organization, you can raise your product offerings from commodities to single source specs, and identify areas of resistance and obstacles to better market penetration.
Through Builder Partnerships, you can increase product awareness among our builders' organizations. We have respected independent industry professionals who deliver your message to the people who will specify your products in the homes they build. Our builders are local spheres of influence and are highly respected within their communities.
Traditionally, the builder and manufacturer have had limited interaction; and what interaction they did have was focused on cost control and reducing the price paid for the material needed to build a new home. Our goal is to promote a deeper relationship to benefit all parties through direct interaction, information sharing and education.
Through Builder Partnerships, we work directly with you to get your message out to our builder members. We feature manufacturer products on a regular basis, as well as provide information to builders on the best products for their projects.
As part of our program, Builder Partnerships will schedule quarterly roundtable discussions between manufacturers and builders to help manufacturers understand how builders buy, and for builders to better understand manufacturer programs and products.
Through our database, we generate reports that are useful in analyzing market penetration for your products, as well as for understanding the total market share your organization holds among the builder members.
The program helps you identify areas of buyer resistance and obstacles to improved market penetration. We can assist in selecting builder participants and organizing logistics to run focus groups for new product and marketing initiatives.
Our Relationship Managers are available to answer questions you may have. Please contact us at: firstname.lastname@example.org or 303-972-7666 MST
How do you increase customer satisfaction and ensure that your efforts create a base of customers who are willing to recommend your homes to family and friends?