Recent Articles

IBS 2021 Update: When One Door Closes, Another Door Opens

With IBS 2021 transitioning to a virtual event, our annual IBS networking reception has been cancelled. We look forward to seeing everyone at the 2022 event. We encourage our manufacturer and service provider members to make the most of your marketing budgets by investing in our powerful outreach programs designed to help you increase sales and selling efficiency, click article to view.

How to Leverage Our Member Builder List

We strive to connect manufacturers and mid-tier builders, and assist in the development of the relationship. Manufacturers are provided insights on how builders operate and how they are adapting to ever-changing industry trends. Manufacturers can use our database to inform their decisions and help them improve their businesses. Our direct network includes more than 1,500 builder members.

Superintendents Control Your Destiny

The one role in a home builder’s organization with the greatest responsibility for the builder’s reputation is the superintendent.

Breaking the Barrier to Double-Digit Profits

Private home builders are bold risk takers. For the level of financial risk they take, the financial returns—in terms of net profit—often don’t measure up. It doesn’t have to be this way.

Builder Partnerships Award Program Honors Excellence

It feels good to be recognized for your achievements, and recognizing builders for their dedication to excellence and continuous improvement is what the Builder Partnerships Achievement Awards are all about.

Consulting & Coaching Packages Help Builders Improve Performance & Profitability

It’s no coincidence that the majority of highly-successful business owners have a mentor or coach. They understand the importance of obtaining an outside perspective from experts who can help them achieve greater levels of success.

Mark the End of 2020 with a Free Article

For the December issue, we are offering our manufacturer and service provider members the opportunity to submit a free article on any topic of relevance to our readers. Deadline: Friday, December 11th

How to Become Invaluable to Builder Customers | A Four-Part Series

In today's market you want to stand out and differentiate yourself by being the company that offers the most valuable relationship, not necessarily the least expensive product. In this four-part series, we will reveal several ways you as the manufacturer can become invaluable to your builder customers without sacrificing profitability.

The Roaring 2020s: Housing's Best Decade

The two largest demographic groups will need housing during this decade. Baby boomers will be entering their last stage of housing demand as they become empty nesters and hit retirement age, and millennials will be demanding housing throughout the decade.

Strong Relationships Make the Difference

Builder Partnerships would like to take this opportunity to say Thank You to our manufacturer and service provider members.We want you to know we value your partnership and participation.

Giving Thanks for Our Builder Members

Builder Partnerships would like to take this opportunity to say thank you to our builder members. This has been an interesting and challenging year, and we want you to know we value your partnership and participation.

The Root Cause of Cycle Time Creep

Are your cycle times getting longer? Are trades not showing up on your jobsites? Are you experiencing delays with closings and unpredictable cash flow? It’s easy to blame construction schedules and material shortages for these issues. However, the root cause is more widespread.

Driving for Kids: Shindig Rover Once Again Top Fundraising Team Thanks to Our Generous Donors

Last month, Emma and I participated in the fifth annual Driving for Kids charity event as team Shindig Rover. Driving for Kids is part of America’s British Reliability Run (BRR), a fun, but challenging, driving event for British car enthusiasts.

Shinn Consulting Launches Home Builder University

We are pleased to announce the creation of the Shinn Consulting Home Builder University, an online community for builders to access the critical knowledge they need to survive and thrive. 

Streamlined Builder Enrollment

We have streamlined our builder enrollment process to make it quick and easy for builders to become members of Builder Partnerships. No more paper! No more hassle!

Budget Season Outreach

We recently simplified our agreements and pricing to offer our manufacturer and service provider members added value. You can customize your agreement with a wide variety of a la carte services designed to help you grow your market share, and we can manage all of your programs—including any special and direct programs you have with builders.

The Cost-Saving Benefits of Training

A well-trained staff leads to higher quality homes built in less time at a lower cost.

Supply Chain Issues Threaten Profit Margins

Builders from across the U.S. and Canada are reporting supply chain issues due to the COVID-19 pandemic. A recent survey of our builder community revealed 96% of respondents are experiencing issues with product availability.

Rebate Submissions Made Easy with Direct Data Transfer

We know you are busy. We can help! Builder Partnerships offers integrations with ECI MarkSystems® and MiTek® KOVA to make rebate submissions easier for our builder members.

Forging Relationships with Builders

It is important that manufacturers establish their own relationships with builders, which generally involves an offer of direct support from the manufacturer, better known as a builder program. Builder programs often are customized to meet the specific needs of the builder.

Manufacturer Survey Results: Challenges and Optimism

In an attempt to gain an understanding of the status of business with our manufacturing partners, we recently conducted a survey. Our survey included members from across the country and the results show they have been experiencing similar ups and downs throughout the COVID-19 pandemic. Many supply chains have been interrupted because of shipping issues, supply issues, and reduced operational capacity.

Expand Your Reach with a Newsletter Article

Each calendar year, our manufacturer and service provider members receive one free article in our Monthly Briefing newsletter which is distributed to more than 12,000 builders and industry associates.

Before You Call on Builders

Builders actually do want to see a manufacturer sales rep come through the door. They want to meet you, learn more about your company, and potentially do business with you. Here are some tips for manufacturers when calling on prospective builder clients.

5 Ways Job-Costing Can Help Increase Gross Profits

The primary purpose of an internal job-costing system is to enable you to track your outcomes for specific jobs, as well as for different types of work. Those scores will yield the information you need to make a huge – and positive – difference in your gross profits and bottom line!

Shinn Builder Partnerships Members Make Top Industry Lists

Over half of the companies on Builder's Builder 100/Next 100 lists and Professional Builder's Housing Giants list are members of Builder Partnerships.

Order Emma Shinn's 2019 Financial and Operations Study: Average Profitability Increased 0.9% to 9.6%

With an average profit rate of 9.59%, 2019 was the best performing year for builders since 2006, when all the critical measurements were aligned with targets and production volume. Although 2019 numbers were not at the level of performance of 2006, they show profitability headed in the right direction.

Easier Rebate Submissions with MarkSystems and KOVA Integrations

Builder Partnerships is pleased to announce integrations with ECI MarkSystems® and MiTek® KOVA. These integrations will make it easier for Builder Partnerships members to submit for and collect rebates.

EXPAND YOUR REACH Sponsor or Present a Webinar

We have the right opportunity for you to get in front of our membership! Our popular Webinar Wednesday program offers our manufacturer and service provider members valuable exposure to an engaged community of successful builders. Webinar Sponsorship or Presenting a Webinar, Hosted by Builder Partnerships. Whichever suits you best, we are here to help!

Sponsor Builders NEW & EASY Paperless Sign-up!

Builder Partnerships improves how manufacturers can sponsor builders: No paper! Quick! Easy! As a manufacturer or service provider, you have the ability to sponsor builders into the Builder Partnerships program at no cost to you and no cost to the builder just by sending them a link.

Is Your Manufacturer Profile Up-to-Date?

We encourage our manufacturer and service provider members to keep their profile information current by updating it on a regular basis. Great selling features for potential customers are images and links to products on your webpage.

Make Your Rebate Programs Work for You

As you plan for the second half of 2020, it's important to review your builder rebate programs to ensure they are structured to help your business as well as your builder relationships. Rebate programs have a positive return as they not only help to grow your business, they allow for tracking of critical information about who is using your products to identify future opportunities.

Are You Leaving Money on the Table?

We partner with more than 50 manufacturers to secure highly competitive incentives to help each of our builder members improve their bottom line. We utilize our volume to negotiate competitive rebates (and model home and design center allowances) often reserved for large public builders.

Podcast: Virtual Community Launch by De Young Properties Sells 68% Within 24 Hours

Listen to De Young Properties podcast.

Crisis Provides Case Study of the Benefits of Builder Groups

In a time filled with uncertainty and new challenges, having the support of a trusted peer group is an invaluable safety net.

Highlights from the Builder Partnerships 2020 Executive Summit

This year’s Executive Summit was like none other in history. Even with the impending uncertainty of the COVID-19 crisis, the attendees recognized the extraordinary importance of the topic and made the trip to South Florida for three days of discussion on “Superior Performance and Profitability: It’s All in Your Team’s Execution”.

2020 Builder Partnerships Achievement Award Winners

The Builder Partnerships Award Program recognizes builders for their dedication to excellence and continuous improvement. Award winners exemplify the best practices that have helped our builder clients lead their markets and achieve peak profitability. This article announces this year's award winners. ​​​​​​​

Lighting: More Than Just a Choice, It's an Effect

Different lighting can transform a den into a cozy reading nook. Or turn a kitchen to an energizing gathering space. Until you see it for yourself, it’s hard to understand just how powerful lighting can be. Get to know the ambience your customers wish to create. It can help to guide lighting choices, and even upgrades.

Builder Partnerships Announces Integration with MiTek® KOVA

A new integration between Builder Partnerships and MiTek KOVA. The integration will make it easier for Builder Partnerships members to submit for and collect rebates.

Bradford White increases rebate incentives for Builder Partnerships Members

Delivering More Than Just Hot Water! Bradford White leads the industry as one of the most technologically advanced manufacturers of water heating, space heating, combination heating, and water storage products in the world.

Surviving the Continually Changing Territory of the Coronavirus Crisis: What We're Facing as an Industry

On March 11, the World Health Organization declared the coronavirus a pandemic. It created a crisis, requiring home builders to immediately move from expansion mode to survival mode. Respected economist and Builder Partnerships founder Charles C. Shinn Jr., PhD, discusses how the crisis will affect the housing industry.

Surviving the Continually Changing Territory of the Coronavirus Crisis: Actions You Need to Take for Your Business to Survive

For your business to weather this crisis, you must switch your focus from expansion mode to survival mode. Respected economist and Builder Partnerships founder Charles C. Shinn Jr., PhD, shares 20 steps you need to take.

Organized Living increases rebate incentives for Builder Partnerships program

Organized Living's sole focus is storage and organization, and we concentrate on providing builders with storage products that excite homebuyers. With Builder Partnerships, you have access to best rebate incentives available for their products.

Customer Service and the Coronavirus: Sample Letters

Communication with your buyers during this crisis is critical. In keeping with our commitment to support our builder community, Builder Partnerships service provider Carol Smith with Home Address has offered our members two sample letters for your buyers to explain process changes implemented in light of of the COVID-19 virus. The letters also address possible complications, such as construction delays due to supply chain interruptions, that could affect the schedule for completing their homes. Feel free to use these sample letters as templates and revise the content to suit your needs.

Improve Trade Relations and Become the Builder of Choice

If you missed Ed Hauck's recent webinar, you can watch the replay. Hear what Ed has to say about the potential impact current events will have on home builders and his advice for surviving these uncertain times.

Solve the Problem of Inadequate Flashing Solutions

Windows and doors are a fundamental component of building construction. They are critical to the enjoyment of any building by its occupants, and risk allowing moisture, pests, and other unwanted elements into the building if not properly sealed. Flashing provides a solution to this problem with a thin waterproof barrier to cover gaps and spaces in windows and doorways. However, traditional flashing has a number of shortfalls. The solution? SillDry Smart Accordion Technology®

AZEK Offers Free BIM Content, 2D CAD, Product Samples, and More!

AZEK Building Products has partnered with BIMsmith® to provide architects, builders, and designers the tools needed during the research and digital design process.

Participate in Emma Shinn's 27th Annual Financial & Operations Study

Now in its 27th year, Emma Shinn's in-depth study benchmarks each company's financial and operational performance against other participants and provides information on compensation packages for 39 positions.

Fypon Kicks Off 2020 With a New Website and Products

Fypon has launched a new website and new products for 2020.

The Demise of the Punchlist

What is a punchlist? Many might say it's a quality checklist. They would be wrong. A punchlist does n ot equal quality. In fact, it's the opposite of quality because it's a list of everything that wasn't done right the first time.

Highlights from the 2020 International Builders' Show

The 2020 International Builders' Show is behind us. Here are some highlights from this year's networking reception and our booth.

GuildQuality: Your Partner in Customer Satisfaction

GuildQuality is the nation's leader in customer satisfaction surveying for the building industry. With nearly 2,000 members and having surveyed more than 1 million home owners, GuildQuality is the trusted partner of home builders, remodelers, and home improvement contractors who value authentic customer feedback.

Welcome to Our New Members!

Builder Partnerships welcomes its newest builder members into the program! Not yet a member? Join Builder Partnerships today to benefit from our many programs designed to improve your profits, knowledge and networking. Contact us today to learn more at:

Builder Partnerships Announces Integration with ECI's MarkSystems ERP Software

A new integration between Builder Partnerships and ECI’s MarkSystems® ERP Software. The integration will make it easier for Builder Partnerships members to submit for and collect rebates.

2020 IBS Highlights

Check out these four ways to connect with Shinn Builder Partnerships and Shinn Consulting at the 2020 International Builders' Show in Las Vegas.

Introducing RunTru by Trane

For decades, Trane has been the go-to source for high-end, reliable engineering. While we pride ourselves on this fact, we also know that not everyone needs or wants all the bells and whistles. That’s where RunTru by Trane comes in.

Cheers to the Trendy 20s!

The design trends for the new decade are in many ways reminiscent of the Art Deco movement of the 1920s.

Announcing the launch of Builder Partnerships new and improved website!

We are excited to announce that our new and improved website is live! You may have noticed that our website has changed significantly since the last time you checked in. We have been working hard to bring you a better online experience. Your feedback is greatly appreciated.

Economic Update

We are now entering the eleventh year of our economic and housing recovery, which is the longest in U.S. modern history; an economic cycle normally lasts seven years. On the surface, the economy looks strong with above-expected job growth, low unemployment, wage increases, strong consumer spending, and the stock market hitting new records almost daily.

Discover Simplified Beauty and Resilient Designs with Therma-Tru® Doors

Your door should always welcome you home – while playing seamlessly into your style. And with design trends moving toward simplistic looks, EnLitenTM flush-glazed designs from Therma-Tru Corp. are the perfect complement for today’s homes. With clean lines and seamless construction, EnLiten flush-glazed designs effortlessly combine indoor and outdoor living spaces. These doors offer up to a 16 percent increase in visible glass area as compared to conventional lite frames.

Airlite Plastics Co. - Fox Blocks ICF Acquires TRUEGRID

Airlite Plastics has acquired TRUEGRID, adding the permeable paving grid system to its line of environmentally sustainable construction products. TRUEGRID joins the family of Airlite products aimed at innovating the sustainable construction market. The paving system is a natural complement to Airlite’s Fox Blocks brand of ICF building blocks.

Kwikset Introduces Halo, the Next Generation of Smart Home Security

Kwikset, the leading residential lock manufacturer, recently introduced its Halo Wi-Fi enabled smart lock. Available in two styles, a touchscreen and a keypad, Halo pairs to a homeowner’s existing Wi-Fi network, providing smart lock security and smart home security to consumers simply and easily. With an assortment of features, Halo offers three entry modes: through the Kwikset app, via code, or with a traditional key.

Accents Woodtones Garage Doors From C.H.I. Overhead Doors: As Colorful and Authentic as Real Wood

C.H.I. Overhead Doors has created a full line of woodtone doors that marry the appeal of real wood with the low-maintenance longevity of steel. Accents Woodtones is meticulously designed and manufactured using full color digital imaging and insulated steel to create the highest quality, most realistic woodtone doors available. Featuring authentic, digitally imaged non-repeating woodgrains, each Accents Woodtones garage door is as colorful and authentic as real wood.

Amerock: ​​​​​​​Inspired By the Power of Choice

Today’s consumer expects more. Amerock’s Simple Solutions is an inspiring, interactive merchandising experience that streamlines cabinet hardware selection to feature Amerock’s top collections and on-trend finishes. Simple Solutions: Merchandising for every business model. Growing in popularity are appliance-inspired metallics, such as black chrome and graphite. Whether you’re going for high-contrast or that serene tone-on-tone look, decorative hardware creates the polish and pizzazz that turns a space from simple to simply stunning. With Amerock, creating a cohesive look from kitchen to bath has never been easier.

DuPont PBS—Innovation from Top to Bottom, Inside and Out

DuPont Performance Building Solutions (PBS) is a global innovation leader in the building and construction industry, providing products and materials for all six sides of the building envelope — from top to bottom, inside and out. By developing solutions for managing the air, water, and thermal performance of homes and commercial buildings, we help our customers build energy-efficient, resilient, and durable shelters.

Lennox Residential Expands Ultra-Low Emissions Furnace Line

Lennox has expanded its ultra-low emissions gas furnace line that meets new California state regulations for emission reduction, saving homeowners and contractors energy and money. Lennox developed four furnaces – the SL297NV, SL280NV, EL195NE and EL180NE – to comply with California's South Coast Air Quality Management District's Rule 1111 and San Joaquin Valley Air Pollution Control District's Ultra-Low NOx Rule 4905, both requiring reduced nitrogen oxide (NOx) emissions.

Getting Rained Out Could Dampen More Than Your Schedule

It takes years for you as a builder to create a reputation for building quality homes. If this issue is ignored, you risk severely damaging that reputation. Additionally, wood decay fungi could present a major threat to your customers’ health and property. For prevention and remediation, Bora-Care with Mold-Care is a product you should consider to protect the structure you are building and the families who will be living there for years to come.

It’s Never Been So Easy to Build Healthy, High-Performance Homes

For years, evolving code and building practice have resulted in ever-tighter homes, said David Maruna, an executive at Ingersoll Rand, parent company to Trane, a historic HVAC product manufacturer. Unfortunately, best practice for designing HVAC solutions hasn’t kept up with exterior envelope construction. The lack of coordination often results in a needlessly costly, let’s-overspec- just-to-be-on-the-safe-side HVAC system. That can lead to premature failures, as well as comfort issues, which result in costly call-backs for builders.

Entrematic Receives Acclaimed Award

Entrematic – manufacturer of Amarr brand sectional doors – received the coveted David Weekley Homes “A, A Partner of Choice Award for Quality and Service” for the second year in a row. Founded in 1951 and headquartered in Winston-Salem, North Carolina, Amarr is one of the leading U.S. brands of sectional doors for residential garages, condominiums, commercial buildings, shopping malls, warehouses, and other industrial applications. The award recognizes suppliers that have operated at world-class levels through the year, as determined by the home builder’s supplier evaluation platform.

Wayne Dalton Adds New Panel Design and Premium Colors to Model 9510 Designer Steel Garage Door

Wayne Dalton, a leading manufacturer of residential and commercial door solutions, has expanded its product offerings with additional design selections for Model 9510 Designer Steel garage doors. New options include the new Ridgefield panel that features recessed pinstripes, as well as Desert Tan, Terra Bronze, Gray, and Black premium color paint finishes. Homeowners can now achieve added customization for the ultimate curb appeal boost with the look of a carriage house door, but with the value and maintenance of the Designer Steel collection.

The 2020 Executive Summit

Builders know great ideas are easy to come by. The hard part is making them happen. The 2020 Executive Summit, scheduled for March 10-12 in Fort Lauderdale, Florida, zeroes in on this issue as we delve into “Superior Performance and Profitability: It’s All in Your Team’s Execution.” Our keynote speaker is Chris McChesney, global practice leader of execution for Franklin Covey and co-author of The 4 Disciplines of Execution: Achieving Your Wildly Important Goals.

Shinn Consulting Welcomes Industry Veteran Rick Maurer

As a consultant with Shinn Consulting, Rick is working with builders across the country to streamline their purchasing processes and procedures, as well as presenting at educational seminars. Rick is also the director of business development for Builder Partnerships, recruiting building material manufacturers, negotiating membership agreements, rebates, and marketing programs. Rick has more than 20 years of experience in the home building industry, with more than 10 years as director of purchasing. He has expertise in product design, costing, and construction management of sales offices, design centers, and community amenities. He is also a speaker at purchasing and estimating seminars.

Ameristar HVAC and Quote Kitchen & Bath Join Shinn Builder Partnerships

AMERISTAR HEATING AND COOLING is a value brand under Trane and American Standard. These affordable, efficient HVAC systems and components are ideally suited for entry-level homes, spec homes, production homes, manufactured homes, and light commercial properties. QUOTE KITCHEN & BATH design software gives your potential home buyers the ability to design their dream kitchen or bathroom on your website and social media platforms.

Sell-By Date = Business Plan

Establishing sell-by dates can be a game changer for a builder’s operations. Also known as even flow or slot scheduling, the sell-by date is the procedure whereby you preset the production starts based on the anticipated sales volume for the year. The sales team is then able to sell the production start dates and communicate a reasonably certain completion date to the buyer. The sell-by date is built to the current business plan and will help a builder manage several key pieces in its operations.

Are You Ready for the International Builders’ Show?

Connect with Shinn Builder Partnerships at the International Builders' Show at the 15th Annual Builder Partnerships Networking Reception. Set for 5:30 to 7 p.m. Jan. 20, 2020, at the Embassy Suites Convention Center, the reception is often called the best networking event of the show. An intimate event with great food and an open bar, the reception offers you a perfect opportunity to catch up with colleagues and meet with manufacturers’ national sales managers in a relaxed environment. Don't forget to stop by Builder Partnerships booth: SU216 in the South Hall!

TracPipe® CounterStrike® Flexible Gas Piping in Residential Structures: A Case Study

The force of a lightning strike can damage homes and electrical and mechanical systems, including gas piping. A large custom home builder was one of the first to specify Counterstrike® in all of its homes. Before the switch, the home builder dealt with several lightning issues a year, but since switching to Counterstrike®, there have been no problems with lightning and gas piping.

The Changing Face of Solar: POWERHOUSE™ Solar Shingles are transforming the look of rooftop solar

The POWERHOUSE™ Solar Shingle is a revolutionary new roofing tile product that combines the performance and protection of a conventional asphalt roof with an integrated photovoltaic system.

10 Steps to Becoming a Builder of Choice™: Your Production Teams Role

In the September issue of Monthly Briefing, we discussed the value of becoming a Builder of Choice™ to address labor shortages and what owners and upper management must do to develop the Builder of Choice™ culture in their company. This month, we will look at specific steps your production team can take to put culture into action.

Upgrades to Rebate Submission Process Earn Praise from Members

Everything we do at Shinn Builder Partnerships is expressly for the benefit of our members. We recently rolled out a set of improvements to the rebate submissions process and we are happy to say the responses have been great.

Welcome, New Members!

Every day, more and more builders across the country are discovering the power of being a member of Shinn Builder Partnerships. We'd like to extend a welcome to our newest members. We look forward to helping each of them achieve a higher level of profitability and success!

A Big THANK YOU to the Attendees and Sponsors of Our Charlotte Managing for Profit Seminar!

Shinn Builder Partnerships' Service Providers: Support for Your Success

Shinn Builder Partnerships was created to help local and regional builders achieve success and be competitive with national builders. We do this by connecting our members with manufacturers for the best pricing, service, and support. In addition to the manufacturers, we are pleased to connect you with a group of service providers that can help you with a host of operational support. We have worked personally with each of these providers and can endorse them unconditionally.

Builder Partnerships Manufacturers Recognized in Professional Builder Top 100 Products List for 2019

Every year, Professional Builder takes the pulse of the industry with the Top 100 Products. These are the building products in which its readers were the most interested during the previous year. For 2019, seven Builder Partnerships manufacturers were tapped for recognition.

Top 5 Reasons Why Your Newly Built Home Has Bugs

The house is fresh, clean, and has that new-home smell. The home owners walk into the open, empty space and see all the possibilities of what’s to come. As they survey the room, though, they are shocked and horrified to see that they are not the first residents! A spider has set up its webby bed in the corner. Ants have found their way to the kitchen sink.

Labor Shortage? Not if You're a Builder of Choice™

Many industry publications are talking about a construction labor shortage. Even though we concur, the proposed solutions are global and require efforts and initiatives outside the operations of the home building company. However, each builder can successfully control and implement certain solutions in their companies to overcome the shortage of labor in the market.

5 Steps to Higher Customer Satisfaction

Marble-Look Tile Collections Marry Design with Durability

The classic elegance of marble is universally appealing for almost any interior environment. Marble-look tile makes the luxurious stone more modern, usable, durable, and even affordable in a range of surface applications. Porcelain tile construction makes the look of marble more versatile than ever with three Emser Tile collections that uniquely marry the inherent beauty of marble with the trusted durability of tile.

The Next Generation of Light Layering

Kichler Lighting LLC, a leader in innovative lighting and ceiling fans, helps home owners design with light to emphasize favorite spaces, increase safety, and utilize more efficient task lighting. Kichler Lighting's LED integrated lighting options reinforce light layering and help to set the room's lighting effect based on desired ambiance and intended purpose.

Quartz vs. Granite Countertops

Whichever surface home buyers choose, builders can help them protect their investment . It wasn’t too long ago when prospective home buyers would set up smartphone alerts for MLS descriptions that mentioned granite countertops. These days, “quartz” is just as likely to be the term they plug into their real estate searches. 

Shinn Builder Partnerships Upgrades Rebate Program

At Shinn Builder Partnerships, we are committed to continuously improving our programs and services. We are dedicated to providing our builder members with a simple and efficient rebate submission process and timely rebate payments. With a focus on accuracy, ease and efficiency, we’re excited to announce two rebate program improvements.

RGS Energy Joins Shinn Builder Partnerships

Shinn Builder Partnerships is pleased to announce the addition of RGS Energy into the Builder Partnerships program.

Helping Contractors Thrive

To succeed, manufacturers have to do more than build great products—they have to build goodwill, establishing beneficial partnerships with the contractors that buy and install their products. To do this, they look for new ways to provide the tools and resources needed to help their partners build up their own businesses.

2018 Financial and Operations Study: Results Closely Mirror Previous Year

In the 26 years we have conducted the financial study, we have accumulated a landmark historical record of home building companies’ financial and operational performance: the challenges, the changes, the adjustments, the improvements, the victories, the defeats, and the comebacks. It has been a privilege to have gained your trust to allow me access to the most sensitive information from your companies. I thank all of you for your continued participation and support.

Delta VoiceIQ™ Technology Helps Consumers Command the Kitchen

New Construction: An Ideal Time for Builders to Install Backup Power

The new home construction process is the easiest and most affordable time to install a Generac standby generator. When it’s installed during the wiring of the house, it allows the homeowner to save substantially on installation costs. Add these savings together with financing options and the ability to roll costs into the mortgage, and new home construction becomes the ideal time for home owners to find value in a standby generator.

The Three Biggest Hidden Insurance Liabilities for Home Builders

Building homes is a complex and risk-heavy operation. It takes tons of materials, dozens of different specialized trades, and tremendous logistics to close a property. To manage the many hidden risks, insurance is a necessary tool. While purchasing every required type of insurance coverage can effectively reduce risk on a build, poor insurance compliance execution can lead to disaster.

10 Ways to Become an Employer of Choice

Have you ever noticed that some companies just never have job openings? They seem to attract the best people, and those people never leave. How do they do that? It is a critical question to answer in today’s job market because we are at effective full employment; talented people will have their choice of positions.

Rewarding Success: 5 Incentive Programs to Boost Performance and Profit

Incentivizing your staff can increase sales and create an uplifting work environment by rewarding employees for their hard work in achieving the goals you have set for them. A positive and motivational work environment will attract top- notch employees and encourage them to stay for the long run — and create memorable experiences while they invest their time with you.

3 Reasons Training Drives Profitability

Top home builders know that investing in their people contributes directly to their company’s success. Builders receive a significant return when they provide career development and training opportunities. Here are three ways employee training boosts profitability.

Pricing for Value and Velocity

Too many builders determine the sales price of their homes based on direct construction cost and land. They come up with a plan, establish the standard specifications, go out to bid, add up the costs, and put a markup on the costs to determine the sales price.

Get the Right Feedback Directly from Your Employees, Trades and Suppliers

Reliable Feedback Equals Smarter Decisions Using a third-party to gather candid feedback directly from your employees, trades and suppliers will provide you with the accurate information you need to become a better employer and builder.

Emerson Earns Distinguished ENERGY STAR® Certification

Emerson, a leader in the thermostat and HVAC controls industry, announced its top-rated Sensi™ smart thermostats have received the ENERGY STAR® certification, an official endorsement of the products’ energy-saving and cost-efficient benefits for consumers.

Selecting Software - Tips for the Construction Industry

According to the “Construction Technology Trends 2018 Report,” approximately 81 percent of construction companies indicated that they planned to spend more on technology in the current year compared to the previous year. Some of that investment involves replacing outdated software or upgrading to more integrated, user-friendly software.

Put Your Money Where It Will Count

Helping builders identify where to save money and where to invest is a large part of my efforts here at Builder Partnerships. A key element of that analysis is a new product feasibility exercise that I walk my builder clients through.

Closet Features to Guarantee Home Buyer Satisfaction

It’s a fact; home buyers are not satisfied with the storage in their homes upon move-in. They spend an average of $4,550 on home improvement projects within the first three months of moving in, according to By providing the right storage solutions, your home buyers can move in with ease and you can profit. The experts at Organized Living are ready to help you capture those profits with these top five closet trends.

Maintaining Models and Spec Inventory

Across the organization, discipline is essential for the efficient execution of processes and procedures. You must stay disciplined to ensure your organization operates the way you intend. Otherwise, you may notice a slip in policies and procedures and it may become a scramble to complete tasks and meet deadlines as people create workarounds to do it the ‘easy way’.

Closing with Style

Perhaps no meeting in the new home process gets as little attention as the closing appointment. While it admittedly is a fairly mechanical process of signing one’s name about 75 times and exchanging a (usually large) check for possession, we can still make it hospitable. The appointment usually takes only about an hour, but preparation and planning can generate dividends beyond the exchange of funds for keys. Here are nine tips for making the closing a great experience for your buyers.

Creating a Stellar Sales Process

Business is very good for most builders today, and the immediate future looks promising. Since ours is a complex and complicated industry, there is still a need to be vigilant in monitoring your business plan. Keeping a watchful eye on hard costs, variances, and administrative “creep” is certainly advisable.

Do You Know Your Trade Capacity?

We often say that this business comes down to the numbers. A home building company will start the year with an objective and develop plans for each functional area. If all goes according to plan, they will collectively meet the objective. One “number” that is often overlooked in the planning phase is the capacity of the trades. The typical purchasing manager hopes enough trades are in each cost group, but does not have a true system to know for sure. “Hoping we are good” should not be part of the plan.

ECi Mark Systems Builder Success Story: Vantage Homes

In the world of home building today, information is power. That doesn’t only mean you need the ability to generate and manage timely, reliable information internally to keep your business strong and growing. It also demands that you deliver equally timely and accurate information to prospects and do so in a way that cuts through the clutter and motivates them to become buyers.

Sell More Houses at Higher Margins

No, we are not talking about how to reach millennials, which seems to be everyone’s target. Another market will be expanding for the next decade, is more affluent, and wants to move to new homes. Remember the baby boomers? This group is actually growing as they reach age 62, which is significant. They typically have paid off their mortgage or nearly so, and live in a home that no longer suits their lifestyle. Their home may be too large, require too much maintenance, or be too far from the grandkids.

Holding the Line on Costs

Cost increases are on builders’ minds right now. It seems like prices for materials and labor are going up on every new bid. It’s across the board on building materials, with lumber prices being particularly volatile in response to the recent tariff on Canadian lumber.

Pricing Homes for Success and Profit

Too many builders determine the sales price of their homes based on direct construction cost and land. They come up with a plan, establish the standard specifications, go out to bid, add up the costs, and put a markup on the costs to determine the sales price.

What Is Your Soft Cycle?

Most builders are eager to reduce the time it takes to build a home and hunt for tips on ways to make the hard cycle go more quickly. This is a worthy pursuit, as most builders intuitively understand that tightening the production schedule allows them to build more homes in a year without adding operating cost. Assuming a fixed number of superintendents, along with a fixed average number of homes that any one super can carry at a time, the most cost effective way to increase their production is to add more turns in a year.

Experts' Corner: Advice for 2018

Industry leaders offer insights and recommendations for growth and profitability in the coming months "With escalating construction costs, a shortage of skilled labor, and the increase in technology, it looks like the era for industrialization is upon us. It will change the industry as we know it. Builders will become assemblers of components that are built in factories.

MarkSystems Builder Case Study: Capital Homes

Few resources are more valuable or cost-effective for home builders than the MarkSystems™ program from ECi Software Solutions.

Why Builders Choose DuPont™ Tyvek® HomeWrap®

What does it take to become the #1 ranked house wrap brand in the industry? Why do builders rate DuPont™ Tyvek® HomeWrap® as #1 in quality and the brand they use the most when purchasing a house wrap?

Advantages of Formica dECOLeather™ Over Faux and Real Leather

Trying to decide between new dECOLeather™ recycled leather veneer, faux leather, or 100% leather? dECOLeather™ has many attributes that make it a great choice for leather surfacing. Take a look at these pros and cons and make an educated decision about this unique new product by Formica Corporation.

For Manufacturers: Sales and Marketing, or Sales vs. Marketing?

Most manufacturers, especially in the building products industry, are highly competitive. They love to bring in athletes to give the keynote address for their annual sales meetings and customer events. Everyone loves — and can relate to — a good motivational speech about working hard, setting goals, overcoming obstacles to become champions, and setting aside personal ambitions to do what’s best for the team.

Maximize Profits with Closet Upgrades

Builders are always looking for extra upgrade opportunities to maximize profits and ensure complete buyer satisfaction. Closet upgrades are exactly what your home buyers are looking for to improve the value of their new home and quality of their life; walk-in closets rank second on home buyers’ list of desired amenities, according to a survey by Zillow.

Home Buyer Bullies

A woman home from military duty in the Middle East and now living in Atlanta met with the warranty manager and a manufacturer rep. She had a pistol in the back pocket of her jeans the entire time they inspected issues with her home’s siding. In Edmonton, a receptionist answered a call to hear a home owner say that he was on his “way to your main office with a bomb.”

An Ode to Candy Corn

Every year in late September, these decadently sweet, unhealthy treats appear in the stores in all kinds of varieties: traditional candy corn, Indian corn, mellow creme pumpkins, autumn mix, and assorted mellow cremes with different flavors and Halloween shapes.

Why Aren't the Trades Showing Up to My Jobs?!

If you ask 10 builders about their greatest struggle right now, nine will tell you it’s the production schedule. They see cycle times extending weeks longer than what was on the initial schedule at the time of release. This time drift doesn’t happen because framers now swing hammers slower than before. It is because the homes are sitting empty.

Trending: Glowing Glass

Glass — a material with origins that date back to several thousand years ago — is resurfacing in new, innovative ways throughout today’s residential and commercial spaces. From storefronts with all-glass windows to coffee tables with shadow boxes, glass reflects your personal style as well as a transparent design theme.
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